Required options are mandatory to be able to add the product to cart.
If a customer tries adding the product to cart while leaving a required option blank, a required message will appear next to the option, so they can fill that option (whether it's to choose a swatch, dropdown, or add some text) and add to cart properly.
To make an option required
- Go to the option sets section and click on the option set you want to edit
- Expand the option you want to make required
- Check the required checkbox
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